The Svenska Superligan is going global. The Czech TV station Nova Sport just added the strongest club competition on this planet to its broadcast.
As the Czech floorball site florbal.cz informed, the station bought the rights for 60 matches of the running season. The league can now approach fans, that couldn’t have been reached before, commented Magnus Nilsson, manager of the Swedish floorball federation.
“We tested the broadcast of the Superligan and it was successful. Therefore we decided to include it to the program of our channels”, said Dusan Mendel, director of NOVA Sport.
The first matches are coming up already before Christmas:
15.12. 18:55: Linköping IBK – Växjö IBK
17.12., 14:55: Höllviken IBF – Warberg IC
18.12., 12:55: Thorengruppen SK – Karlstad