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To promote a sports competition efficiently, you need a strong online presence. Hidden in the dull structure of the Swedish federation website the Superligan was not even close to that. Now the presumably strongest league in the world launched its new web portal. And it’s more then disappointing.
The Swedish SSL is giving more and more room to Czech talents. Martin Tokos is one of them. Moving from Dalen to Falun, the career of the 25-year-old is on a steep rise. “You have to deserve their respect on the field”, he says.